Strategy Consulting Methodology


“When you touch need you touch success. It Is About The WHY And Not The WHAT.

As with everything else, there is a wide spectrum of possible outcomes from a strategy formulation process, and it is mainly about ideas at this stage: Starting from the wrong strategy, going to boring stuff, only incremental and static, and ending up with the WOW quantum leap at the other extreme!

 Sweid Spectrum

Pushing for more sophistication is achieved by looking at the many possibilities, pushing your limits, applying creative thinking, intensive research, having inputs from external parties,  and synergy: 1+1=10…

You need to transform yourself and your strategy team before embarking on a strategy formulation exercise. In essence, you have to come up with many great strategic options and scenarios for your business in the next 3 to 5 years, and select the best. Obviously, you need to test the success formula in the market prior to

This 5 min video intro to breakthrough strategy taken in different locations in London in 2017 gives you an idea about my approach and aims at inspiring you to quantum leap:


breakthrough strategy

Breakthrough strategy is about a quantum leap change in your business, with big, radical and innovative transformation, even on the DNA of the business, its core competencies. It is all about sophistication and peak performance. Breakthrough strategy has become a must in our era of disruptive innovations and extra rapid changes.

Formulating a breakthrough strategy is a treasure hunt adventure, a search for hidden paradises. There are million paradises and treasures we do not know about.  It is about extreme differentiation, standing out, and blue ocean marketing. It is NOT about the size of undertaking, but is mainly about a sophisticated success combination = Formula = Value proposition. It is about the ideal coupling with future environments, best fit. It is about realizing your full potential. It is about making a strong impact on your environment, making a big difference

It is crucial to note that implementing a quantum leap strategy does not have to be more costly than the incremental approach, and indeed it is much more feasible

You need to transform yourself and your strategy team before embarking on a strategy formulation exercise. You need to prepare different tools and mindsets. The right mindsets should be in place in the team. Mindsets are essential when talking about sophistication and peak performance.

Formulating breakthrough strategy needs the right amount of time. You cannot reach a WOW outcome in a few days’ time or even in a week or two of strategizing:

Formulating Breakthrough Strategy And The Making Of The Damascene Sword :